Squash, Winter

Commodity Overview

Squash is a popular seasonal item but keep it in your promotional plan year-round as it is popular with health-conscious shoppers. Offer multiple varieties of squash to your consumers. Clearly label each variety and offer some information on the taste and uses of each type of squash.

PLUs

4750 acorn/table queen
4751 acorn, golden
4752 acorn, swan white table queen
3143 acorn, baby
4757 banana
4758 buttercup
4759 butternut
3142 carnival
4764 dumpling (sweet)
4767 golden nugget
4768 hubbard
4769 kabocha
4774 red kuri
4776 spaghetti
4777 sunburst (yellow)
4780 turban

Varieties

Green Acorn Squash

Banana Squash

Buttercup Squash

Butternut Squash

Carnival Squash

Golden Nugget Squash

Hubbard Squash

Kabocha Squash

Red Kuri Squash

Spaghetti Squash

Sweet Dumpling Squash

Turban Squash

Delicata Squash

Retail Price Data is based on USDA Specialty Crops Market News surveys. Data collection ends on the report date and encompasses ad pricing good from the Saturday before the report release date through the following Friday. Weekly data - from over 400 retailers, comprising more than 30,000 individual stores with online weekly advertised features - covers over 250 produce items. Registered (logged-in) users, can access weekly reports and additional market information.

USDA Specialty Crops Market News publishes FOB and Movement data on a daily and weekly basis. Pricing and volume information is aggregated by commodity and published weekly, subject to any source-data adjustments. Commodity data is further processed based on origin (domestic vs imports) and type (regular vs. organic). Registered (logged-in) users, can access weekly reports and additional market information.

Facts

Squash offers a variety of health benefits. Summer squash is high in vitamin C, which can help boost the immune system and fight cancer. Many winter squashes are a good source of vitamin A, which helps protect eyes and skin. Butternut squash contains potassium, which is important for keeping bones healthy.
The U.S. Food and Drug Administration has approved the following nutrient content descriptors for summer squash: fat-free, saturated fat-free, sodium-free, cholesterol-free, low in calories, and high in vitamin C. Descriptors approved for spaghetti squash are: low-fat, saturated fat-free, very low sodium, cholesterol free and low in sodium. Descriptors approved for crookneck squash are: fat-free, saturated fat-free, sodium-free, cholesterol-free and low in calories.

Sales Strategies

Squash’s many uses make it a perfect cross-merchandising partner, so promote it with soup stock, stir-fry vegetables and spaghetti sauce for spaghetti squash, grilling seasonings and flour and seasonings for fried squash.
Some type of squash is available year-round, so keep an eye on the calendar and offer promotion throughout the year.
Fall: Fall is the perfect time for squash. Its shape and color fit in with pumpkins and gourds and gets people thinking about heartier dishes as the weather gets cooler. Include squash in your fall promotions.
Winter: Winter squash is perfect for soup. Include it in soup promotions.
Offer samples of different varieties of squash to familiarize consumers with the many flavors available to them.

Dynamic Displays

Offer multiple varieties of squash to your consumers. Clearly label each variety and offer some information on the taste and uses of each type of squash.
Avoid stacking squash more than four layers deep to keep from crushing the squash on the bottom layer. Be careful when stacking to create a display that won’t tumble onto the floor when consumers remove squash.
Display squash all together and create a larger squash display during the fall.
Use squash’s multiple colors to create a color break among other cooking vegetables.

Food Service

Yellow squash has a high water content. Before using it in a cooked dish, blanch the whole squash or add salt to shredded, sliced or julienne squash.
Cater to gluten-free customers by replacing noodles with spaghetti squash.
Consider using the shell of a hollowed out winter squash as a soup bowl.

In the Backroom

Shipping
winter squash 50-lb. 11⁄9-bushel cartons/crates 40-lb. cartons/crates 35-lb. cartons/crates RPC – 6411, 6413, 6416, 6419, 6420

Grades
fall and winter squash U.S. No. 1 U.S. No. 2

Handling
*Temperature: hard, 50 to 55 F, 10 to 13 C *Relative humidity: hard, 70-75% *Mist: winter, no *Typical shelf life: hard, 30 to 180 days *Ethylene-sensitive (Do not store or transport ethylene-sensitive items with commodities that produce ethylene.) *Hard squash is moderately susceptible to freezing injury (Able to recover from one or two light freezings.) *Susceptible to chilling injury (Damage sometimes is not apparent until the produce is returned to a higher temperature.) *Table queen and delicata will keep up to one month at 50 to 55 F, 10 to 13 C. *Do not can or freeze raw hard-shelled squash. However, cooked squash freezes well. *Refrigeration will change the flavor and texture of hard-shelled squash and high temperatures will cause deterioration.

Equivalents

1⁄3-1⁄2 lb. winter squash = about 1 serving 2-lb. peeled, trimmed squash = about 4 cups cooked or 4 servings 1-lb. summer squash = about 4 cups grated 1-lb. summer squash = about 2 cups salted and squeezed 1-lb. summer squash = about 31⁄2 cups sliced or chunked 1-lb. summer squash = about 11⁄4 cups mashed 1-lb. summer squash = about 3 to 4 servings

Patt Brothers Farm

Overview (1) (0) (0)

Business Type:

Grower, Shipper

Location HQ:

Kendall, 14476 New York

Deciduous Fruit:

Apples

Salad Vegetables:

Peppers, Bell, Tomatoes

Cooking Vegetables:

Potatoes, Squash, Summer, Squash, Winter

Browns Vegetables

Overview (1) (0) (0)

Business Type:

Grower, Shipper

Location HQ:

Schenectady, 12303 New York

Cooking Vegetables:

Corn, Pumpkins, Squash, Summer, Squash, Winter

Salad Vegetables:

Cucumbers, Tomatoes

New Farm Inc

Overview (2) (0) (0)

Business Type:

Wholesaler

Location HQ:

Brooklyn, 11212 New York

Cooking Vegetables:

Garlic, Onions, Bulb, Peruvian Sweet Onions, White Potatoes, Fairy Tale Pumpkins, Kabocha Squash

Hoffmire Farms

Overview (1) (0) (0)

Business Type:

Grower, Shipper, Wholesaler

Location HQ:

Trumansburg, 14886 New York

Deciduous Fruit:

Apples

Cooking Vegetables:

Corn, Pumpkins, Squash, Summer, Squash, Winter

Salad Vegetables:

Tomatoes

Gold Krest Farms

Overview (2) (0) (0)

Business Type:

Grower, Shipper, Wholesaler

Location HQ:

Rensselaer, 12144 New York

Cooking Vegetables:

Corn, Pumpkins, Squash, Summer, Squash, Winter

Root Bros Farms

Overview (1) (0) (0)

Business Type:

Grower, Shipper

Location HQ:

Albion, 14411 New York

Cooking Vegetables:

Cabbage, Pumpkins, Squash, Summer, Squash, Winter, Red Cabbage, Green Cabbage

Salad Vegetables:

Peppers, Bell, Cucumbers, Tomatoes, Green Bell Peppers

Farmthisway CSA

Overview (1) (0) (0)

Business Type:

Grower, Shipper

Location HQ:

Brant, 14027 New York

Berries:

Strawberries

Deciduous Fruit:

Grapes

Cooking Vegetables:

Cauliflower, Corn, Squash, Summer, Squash, Winter, Green Beans

Salad Vegetables:

Peppers, Bell, Broccoli, Tomatoes

Barton Orchards

Overview (1) (0) (0)

Business Type:

Grower, Shipper, Retailer

Location HQ:

Poughquag , 12570 New York

Deciduous Fruit:

Apples, Grapes, Pears

Stone Fruit:

Cherries, Nectarines, Peaches, Plums

Salad Vegetables:

Peppers, Bell

Cooking Vegetables:

Pumpkins, Squash, Summer

Becker Farms

Overview (3) (0) (0)

Business Type:

Grower, Shipper

Location HQ:

Gasport, 14067 New York

Berries:

Strawberries

Deciduous Fruit:

Apples, Grapes

Stone Fruit:

Cherries, Plums

Cooking Vegetables:

Corn, Pumpkins, Squash, Summer, Squash, Winter

Salad Vegetables:

Tomatoes

Briermere Farms

Overview (1) (0) (0)

Business Type:

Grower, Shipper, Retailer

Location HQ:

Riverhead, 11901 New York

Berries:

Blueberries, Raspberries

Deciduous Fruit:

Apples, Grapes

Stone Fruit:

Nectarines, Peaches, Red Plums

Cooking Vegetables:

Buttercup Squash

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