Cranberries

Commodity Overview

While cranberries are available most of the year, they truly shine around the fall and winter holidays, so be sure to promote them heavily when shoppers are looking for them. Offer recipes and preparation tips for cranberries. Remind consumers that they can be used in relishes and baked goods as well as be served as a side dish.

PLUs

4242 regular

Retail Price Data is based on USDA Specialty Crops Market News surveys. Data collection ends on the report date and encompasses ad pricing good from the Saturday before the report release date through the following Friday. Weekly data - from over 400 retailers, comprising more than 30,000 individual stores with online weekly advertised features - covers over 250 produce items. Registered (logged-in) users, can access weekly reports and additional market information.

USDA Specialty Crops Market News publishes FOB and Movement data on a daily and weekly basis. Pricing and volume information is aggregated by commodity and published weekly, subject to any source-data adjustments. Commodity data is further processed based on origin (domestic vs imports) and type (regular vs. organic). Registered (logged-in) users, can access weekly reports and additional market information.

Facts

Cranberries may be a fountain of youth as they have been shown to counteract some of the chronic conditions associated with aging. They are also high in antioxidants, which help to fight cancer. Cranberries are good for your heart and contain nearly as much vitamin C as citrus fruit.
The U.S. Food and Drug Administration has approved the following nutrient content descriptors for cranberries: fat free, saturated fat free, sodium free, an excellent source of dietary fiber and an excellent source of vitamin C.

Sales Strategies

Cranberries’ place as a side dish or ingredient make them a perfect cross-merchandising candidate. Cross-merchandise them with turkey, stuffing ingredients and baking items.
Cranberries have a limited sales window, so make the most of the fall and winter seasons to move cranberries off the shelves.
Fall: Promote cranberries as a tangy taste for fall baked goods like muffins and breads.
Winter: Use the winter holidays to increase cranberry sales. Run promotions and include cranberries in holiday displays. Show consumers how to use cranberries as part of their holiday decorations. Offer ideas like creating a garland for the tree or filling a bowl with water and floating the cranberries on top for a festive decoration. Run promotions on cranberries at the same time as stuffing ingredients and turkey. Consider offering a deal for buying all three. Include cranberries in post-New Year’s promotions as they offer plenty of health benefits.

Dynamic Displays

Avoid misting cranberries as wet cranberries end up being cranberries that spoil. Keep cranberries on refrigerated displays.
Cranberries’ bright red color make them an eye-catcher. Make them a centerpiece of holiday displays.
Use cranberries as a color break to create an attractive overall display.
Offer recipes and preparation tips for cranberries. Remind consumers that they can be used in relishes and baked goods as well as be served as a side dish.

Food Service

Add cranberry side dishes during the fall and winter to add a seasonal touch to your menu.
Include cranberries in baked goods, especially during the fall.
Grated cranberries make a tasty topping for salads. They also add a touch of color.
Cranberry relish works well with meat or poultry.
Include cranberry juice on your breakfast menu.

In the Backroom

Shipping
20-lb. cartons, bulk 18-lb. cartons, 24 12-oz. poly bags RPC 6411

Grades
For commonly cultivated varieties U.S. No. 1 Packages stamped U.S. No. 1 are checked by random sampling of 100 berries per lot.

Handling
Temperature: 38 to 40 F, 2.2 to 4.4 C Relative humidity: 90-95% Mist: no Typical shelf life: 2 to 3 weeks Susceptible to chilling injury. Damage sometimes is not apparent until the produce is returned to a higher temperature. Vent to avoid carbon dioxide buildup and to encourage a uniform storage environment. Do not pack on ice. Poorly colored fruit can pick up better coloring if held for a few weeks at 45 to 50 F, 7.2 to 10 C. However, sudden temperature increases can cause water condensation within packages.

Equivalents

1 lb. = about 4 cups

Berries Spain Distribution SL

Overview (3) (0) (0)

Business Type:

Importer, Wholesaler

Location HQ:

Moguer, 21800

Berries:

Blueberries, Cranberries, Raspberries

Wellpak (UK) Ltd

Overview (1) (0) (0)

Business Type:

Importer, Wholesaler

Location HQ:

Alcester, B49 5PD

Berries:

Blackberries, Blueberries, Cranberries, Raspberries

Deciduous Fruit:

Figs

Tropical Fruit:

Mangoes, Papayas

Cooking Vegetables:

Corn, Jalapeño Peppers

Giovanelli Fruchtimport AG

Overview (2) (0) (0)

Business Type:

Exporter, Importer, Wholesaler

Location HQ:

Frauenfeld, 8502

Berries:

Blackberries, Blueberries, Cranberries, Raspberries, Strawberries

Citrus:

Limes

Deciduous Fruit:

Grapes

Melons:

Cantaloupe

Stone Fruit:

Apricots, Plums

Cafico GmbH & Co KG

Overview (0) (0) (0)

Business Type:

Importer, Wholesaler

Location HQ:

Bad Homburg, D-61348

Berries:

Blueberries, Cranberries

Deciduous Fruit:

Grapes

Stone Fruit:

Apricots, Peaches

Cooking Vegetables:

Herbs, Mushrooms

Salad Vegetables:

Broccoli

Season Fruit S A

Overview (2) (0) (0)

Business Type:

Exporter, Grower, Wholesaler

Location HQ:

Santiago,

Berries:

Cranberries, Raspberries

New England Cranberry Co

Overview (1) (0) (0)

Business Type:

Processor

Location HQ:

Amesbery, 01913 Massachusetts

Berries:

Cranberries

Vine Line Produce Distribution

Overview (2) (0) (0)

Business Type:

Wholesaler

Location HQ:

Comstock Park, 49321 Michigan

Berries:

Cranberries

Citrus:

Lemons, Limes

Deciduous Fruit:

Apples, Grapes

Stone Fruit:

Cherries, Peaches

Tropical Fruit:

Avocados, Bananas, Pineapple

FoodFest Depot

Overview (1) (0) (0)

Business Type:

Foodservice

Location HQ:

Bronx, 10454 New York

Berries:

Blackberries, Blueberries, Cranberries, Raspberries, Strawberries

Citrus:

Lemons, Limes, Oranges, Clementines / Mandarins / Tangerines

Deciduous Fruit:

Apples

OK Sealer

Overview (4) (0) (0)

Business Type:

Machinery & Technology, Packaging

Location HQ:

Marlborough, 01752 Massachusetts

Berries:

Blackberries, Blueberries, Cranberries, Strawberries

Deciduous Fruit:

Pomegranates

Stone Fruit:

Apricots

Tropical Fruit:

Carambola, Plantains

Cooking Vegetables:

Celery Root, Leeks

Greengenes Produce LLC

Overview (1) (0) (0)

Business Type:

Wholesaler

Location HQ:

Tulsa, 74115 Oklahoma

Berries:

Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries

Cranberries

Cranberries

Commodity Overview

PLUs

Facts

Sales Strategies

Dynamic Displays

Food Service

In the Backroom

Equivalents

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