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Washington News

Juici, Ambrosia Gold and EverCrisp touted as winter powerhouse trio

With a projected Honeycrisp shortfall, retailers have a good opportunity to diversify offerings, said Joel Hewitt, CMI Orchards vice president of sales.

The Packer Staff

Dec 19, 2024
Apples , Washington , Produce Retail

Branded organic apples are performing well, CMI Orchards reports.

CMI Orchards reports surging demand for specialty organic apples

"Consumers are willing to pay a premium for higher-flavor, specialty options, and when shoppers demand more, branded organics deliver,” said Danelle Huber, senior marketing manager.

The Packer Staff

Dec 11, 2024
Washington , Apples , Organics

Castoldi Family Farm, Walla Walla, Wash., sells all of its onions in bags, ranging from 5 pounds to 50 pounds, says said Nathan Castoldi, an owner and operator.

Consumer packs gain traction for onions

Bulk onions marketed by grower-shippers in Washington and Oregon typically outsell packaged product, but they say consumer packs have been steadily gaining traction.

Tom Burfield

Jul 30, 2024
Washington , Oregon , Onions , Packaging

Pasco, Wash.-based Potandon Produce sells a lot of 50-pound cartons of potatoes to retailers, foodservice operators and wholesalers, but 60% of the potatoes the company ships are in consumer packs, says Sean Davenport, marketing manager.

Consumer bags are packaging favorites for potatoes

Consumer packs typically account for about half the fresh-market potatoes shipped by suppliers in Washington and Oregon, grower-shippers say.

Tom Burfield

Jul 22, 2024
Potatoes , Packaging , Washington , Oregon

Honeybear offers two notable varieties — Pazzaz and Honey Moon — which will play into marketing efforts this year, says Don Roper, vice president of sales and marketing for Elgin, Minn.-based Wescott Agri Products. “We believe we have to create new flavors to create demand to help drive consumption,” he said.

Marketing opportunities abound with large apple crop this season

Marketers recently shared the unique prospects that ample supply provides for retailers and consumers.

Christina Herrick

Jan 12, 2024
Apples , Washington , Michigan , New York , Pennsylvania

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