Latest Fresh Produce News & Insights

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Texas International Produce Assn. News

Health and science journalist and author Max Lugavere shared insights on how incorporating fresh produce into diets makes major impacts in the Viva Fresh keynote session. Here, Lugavere joins The Packer Produce Editor Christina Herrick after the session.

Seen and heard at Viva Fresh 2024 — Part 1

Sustainable packaging, produce programs and visiting with customers were among the highlights of Viva Fresh 2024.

Christina Herrick

Apr 15, 2024
Sustainability , Texas International Produce Assn.

As part of its mission to increase fruit and vegetable consumption, the Texas International Produce Association launched the “Clean Eating Challenge” with the aim of encouraging challenge participants to eat more unprocessed, whole foods, such as fresh produce.

Inspiration on the agenda: The Viva Fresh ‘Clean Eating Challenge'

Now in its fifth year, the Viva Fresh Clean Eating Challenge supports industry peers taking the challenge to eat more fruits and vegetables, while making the meaningful first steps to improve their health and lives.

Jennifer Strailey

Mar 18, 2024
Nutrition , Texas International Produce Assn. , Produce - General

The Texas International Produce Association will induct (top from left) Danny Arnold of AW Produce, James Bassetti of Little Bear Produce, Bruce Frasier of Dixondale Farms, (bottom from left) Frank Schuster of Val Verde Vegetable Co. and Bernie Thiel of Sunburst Farms into its hall of fame.

Texas International Produce Association adds 5 to hall of fame

The association will recognize leaders from Little Bear Produce, Dixondale Farms, Val Verde Vegetable Co., and more.

The Packer Staff

Jan 10, 2024
People , Awards , Texas International Produce Assn. , Texas

Texas International Produce Association CEO and President Dante Galeazzi, manager of the South Texas Onion Committee, hosted a virtual field tour at Viva Fresh Expo 2023 to spotlight the harvest of Texas 1015 sweet onions.

Texas 1015 sweet onions double down on brand strategy

The South Texas Onion Committee is focusing on retail and consumer promotions for Texas 1015 sweet onions this season, with the support of a USDA specialty crop block grant.

The Packer Staff

Apr 24, 2023
Texas , PMG Produce Market Trends , Texas International Produce Assn.

Will you volunteer for the 4th annual Viva Fresh Clean Eating Challenge?

Amy Sowder

Jun 17, 2022
Texas International Produce Assn. , Nutrition , Produce - General

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