The Irvine, Calif.-based Gem-Pack is “excited to welcome the Well-Pict team and its impactful brand into the company’s already dynamic assemblage.”
- Jun 01, 2023
- Strawberries
The Irvine, Calif.-based Gem-Pack is “excited to welcome the Well-Pict team and its impactful brand into the company’s already dynamic assemblage.”
The Watsonville, Calif.-based company predicts a bountiful summer of California strawberries ahead, as it forecasts promotable volumes of its cornerstone product.
“What can't berries do?” says Mike Mauti, managing partner with Canada-based Execulytics Consulting. Industry experts recently offered reasons for berries' sales growth and sustained consumer appeal.
Strawberries are becoming like semi-precious jewels as yet another produce category that’s gaining sophistication, variety and premiumization.