Cause marketing campaign highlights easy summer produce-centric recipes and inspiration.
- Jul 22, 2024
- Produce Retail , Produce Marketing , Nutrition
Cause marketing campaign highlights easy summer produce-centric recipes and inspiration.
Eye-catching displays, food demos and customized print advertising are designed to highlight the flavor profile of candy grapes.
The Canadian Produce Marketing Association has recognized Lianne Rood, member of Parliament for Lambton-Kent-Middlesex, Ontario, for her efforts to support Canadian agriculture.
In addition to featuring its guacamole and salsa nationwide at events, the marketer is engaging fans this summer by highlighting local artists, donating to local nonprofits and activating outdoor film experiences.
The revamped look is part of the company’s rebranding efforts, which celebrates its 100-year anniversary.