Consumer psychologist Michael Barbera shares insights about how marketing strategies, sensory triggers and emerging trends influence shopper decisions.
- Dec 06, 2024
- Produce Retail , Produce Research
Produce Research News
CPS has highlighted 2024 research results that it says deserve immediate action from food safety professionals.
- Dec 05, 2024
- Food Safety , Produce Research
The $14 million campus features specialized labs and research areas, 150 acres of test vineyards, 25,000 square feet of greenhouses and more — all designed to elevate natural fruit breeding.
- Dec 02, 2024
- Genetics , Produce Research , Fresh Produce Fridays
Co-promoting “occasion deals” that include both private and name brands can help increase basket sizes and provide greater value to these households, Circana says.
- Nov 22, 2024
- Produce Retail , Produce Research
A National Watermelon Promotion Board shopper segmentation study shows that over 3 million new U.S. households purchased watermelon in 2024.
- Nov 22, 2024
- Watermelons , National Watermelon Promotion Board , Produce Retail , Produce Research
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