Latest Fresh Produce News & Insights

Don Valpredo, 85, co-founded Country Sweet Produce, grower-packer-shipper of the Bako Sweet brand of sweetpotatoes.

The second annual “A Little Holiday Happiness Is …” campaign is designed to provide relief for consumers this holiday season with the chance to win $1,000 in groceries from a choice of retailers.

Recent sales data shows that potatoes are not only a beloved choice but are also a top performer in the produce section, boasting the highest household penetration of any vegetable, according to Potatoes USA.

The trend toward packaged produce that took hold during the height of the COVID-19 pandemic still is going strong among potato growers in the Red River Valley.

The Atlanta-based pizza franchise has added Idaho Potatoes to its appetizer line-up, available now through Dec. 29 at participating locations.