The company says Luiz Beling will work with James Rogers, Apeel’s founder and outgoing CEO, to transition into the new role. Rogers will remain as founder and board member.
- Feb 26, 2024
- People
The company says Luiz Beling will work with James Rogers, Apeel’s founder and outgoing CEO, to transition into the new role. Rogers will remain as founder and board member.
Kenneth Avery has departed as CEO following a six-month tenure that began with the acquisition of International Fruit Genetics by Amfresh and its merging with SNFL Group.
The Ontario, Calif.-based company said Chris Dougan, former senior vice president of sales for Chiquita Brands International and Fresh Express, will be instrumental in shaping its future growth.
With a background in category management and market research, Walter Liu brings experience from his tenures at Del Monte Fresh Produce and Coca-Cola Bottling Co.
Chris Hooks, whose experience spans conventional grocery, discount retail and private label, joins the Modesto, Calif.-based grocer's executive leadership team.