The company says it will showcase the new packaging, now served in the Canadian market, during the International Fresh Produce Association's Global Produce and Floral Show this month in Atlanta.
The company says it will showcase its new 5-pound bag size of the 2-inch fresh-cut celery sticks during the International Fresh Produce Association's Foodservice Conference on July 25-26 in Monterey, Calif.
The company says it plans to tout the health benefits of the vegetable through a marketing campaign that includes giveaways.
Thirty-seven percent of consumers polled in The Packer's Fresh Trends 2023 survey said they purchased fresh celery in the past year.
Added By CARLO CASTILLO
Added By Produce Market Guide Directory
Added By Alvaro Fernandez
