Older age groups tend to be more frequent buyers of carrots, with 70.7% of those aged 60 and older and 66.7% of those aged 50-59 reporting purchases, compared with 46.9% of those aged 18-29.
- Jun 20, 2024
- Carrots , Produce Retail , Fresh Trends Data
Older age groups tend to be more frequent buyers of carrots, with 70.7% of those aged 60 and older and 66.7% of those aged 50-59 reporting purchases, compared with 46.9% of those aged 18-29.
The Morris, Minn.-based company says the move is aligned with its sales strategy in the eastern U.S.
Dorot Farm has introduced baby carrots for U.S. customers, partnering with California growers. Shipment starts next month, and a showcase is planned for Fruit Logistica in Berlin.
The Packer’s Organic Fresh Trends 2024 survey found that 17% of consumers said they shopped for organic carrots exclusively.
Learn some fun facts about this highly regarded root.
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