The company expects high yields and advises retailers to showcase strawberries digitally and offer a variety of pack sizes to meet diverse customer needs.
- Apr 02, 2025
- Strawberries , California , Produce Retail
The company expects high yields and advises retailers to showcase strawberries digitally and offer a variety of pack sizes to meet diverse customer needs.
From license plates to social media influencers, here's how marketing organizations in Mississippi, Louisiana, North Carolina and California are aiming to drive sales.
Year-over-year growth of 33% in both 2023 and 2024 indicates that the fruit continues to be a sought-after product with increasing consumer demand, the company says.
As spring approaches, California growers and suppliers share insights into production trends, consumer demand and industry innovations for seasonal vegetables.
The California Avocado Commission is expanding its marketing program for this year's harvest, expected to be the state's largest since 2020.