Latest Fresh Produce News & Insights

The article discusses the significance of fresh produce during the holiday season for American consumers, highlighting key items and sales trends. It reveals that many traditional holiday foods saw increased sales in 2023, with consumers willing to pay more for essential items. Retail strategies for promoting seasonal produce and the impact of demographics on purchasing habits are also examined. Additionally, projections for cranberry and pumpkin crops for 2024 are provided, emphasizing sales opportunities for retailers.





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