In a produce popularity contest, few products perform better than tomatoes. After bananas and apples, the perennial household favorites, tomatoes typically go toe-to-toe with potatoes, carrots and onions jockeying for position in the shopping cart.In our latest round of consumer research at Execulytics, tomatoes edged out all three to capture the third-highest level of household penetration. A staggering 3 out of 5 g...

If anyone asks, you didn’t hear this from me — but a primary strategy for many fortune tellers, soothsayers, prognosticators or whatever else you want to call people working in the “predictive arts,” is to study history with the expectation that it is likely to repeat itself.That’s one of the tricks used at Execulytics, with one notable addition: Since our predictions rely on historical math, we also include a health...

While we’re all produce operators in some capacity, we are all consumers, or potential consumers, of the products we sell. So, the question of the day is this: When was the last time you tried a navel orange? I suspect, for most of us in the industry, the answer will be some time in the not-too-distant past.But for nearly half of the general grocery-shopping public, the answer is sometime in the last three months, ac...

The other day, someone asked me if I like to eat papayas, to which I responded, “What kind of papayas?”It’s a pretty legitimate question, I thought. Instead of receiving an answer such as “solo or sunrise” or “maradol” or “formosa” — or, even for that matter, something more descriptive like “the jumbo kind” or “the cute little guys.”The inquisitor started to explain to me what a papaya was. Apparently, a papaya is a...

Anyone who’s had profit and loss responsibilities for a produce retail operation might recall a time when you've stared down the real possibility of missing your sales budget.Those can be some uncomfortable times — particularly, if your category miss is causing the entire department to miss. It makes me think of a scene in a horror flick where one person is at the far end of a table, and a group of angry people are p...





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