Do you know someone who has done significant work to further the fresh produce industry's marketing efforts?
Then, nominate them for The Packer's 2022 Produce Marketer of the Year award.
The Produce Marketer of the Year and Marketer for All Seasons awards, which date back to 1972, represent leaders from various segments of the industry whose work has furthered the fresh produce sector's interests in marketing fruits and vegetables.
The award is presented in conjunction with the International Fresh Produce Association's (formerly Produce Marketing Association) Global Produce & Floral Show, set this year for Oct. 27-29, in Orlando, Fla.
Nominations for the award are due Oct. 1 and should be submitted on this online form.
E-mail The Packer's editorial director Jenn Strailey at [email protected] with any questions.
Recent winners include:
- 2021: Frank Muir, retired president and CEO of the Idaho Potato Commission, for his extensive work in raising the profile of Idaho potatoes;
- 2020: Alvaro Luque, president and CEO of Avocados From Mexico, for his strategic vision and forward-thinking approach to marketing avocados;
- 2019: Don Christopher, founder of Gilroy, Calif.-based Christopher Ranch, Produce Marketer for All Seasons, for his commitment to the garlic industry and the way he has given back to his community;
- 2018: Lynda Resnick, vice-chair and co-owner of The Wonderful Co., and Stewart Resnick, chairman and president, for innovative brand marketing and commitment to inspiring healthier choices;
- 2017: John Shuman, president and owner of Shuman Produce, for his work in sweet onions and cause marketing;
- 2016: Steve Church, CEO of Church Brothers Farm, and Tom Church, chairman of Produce Marketers for All Seasons, for their innovation in fresh produce marketing for retail and foodservice; and
- 2015: Roger Pepperl, marketing director for Stemilt Growers LLC, for his ability to create programs that connect with consumers with products through compelling stories.