Sunshine Sweet Corn Farmers of Florida are “Comin’ in Hot” with the winners of its first merchandising display contest. The organization said the contest helped excite shoppers and highlight the vibrant flavor of Florida sweet corn.
This year’s theme was “Comin’ in Hot,” and retailers crafted displays showcasing the ways consumers can enjoy the sweet and spicy flavors of Florida sweet corn. The organization said this theme also taps into the 2024 food trend of spicy-sweet flavors to highlight the ways consumers can incorporate sweet corn into meals.
Sunshine Sweet Corn Farmers of Florida judged the displays on the effective us of provided display materials, salability and prominence of sweet corn, visual appeals and overall merchandising, according to a news release.
Sprouts Farmers Market in Cumming, Ga., took home the grand prize of $2,500 for a display that embodied the "Comin' in Hot" theme.
Food City in Knoxville, Tenn., won gold and a $1,000 cash prize for its display. ShopRite in Eddystone, Pa., received a cash prize of $500 for the store’s display. Sunshine Sweet Corn Farmers of Florida also presented five bronze awards and $100 for each.
“We are incredibly proud of and thankful for the creativity and dedication shown by all participants in this year’s contest,” said Tori Rumenik, executive director of the Sunshine Sweet Corn Farmers of Florida, said in the release. “The impressive displays brought excitement and innovation to produce departments across the country.”