CHICAGO — While at the United Fresh Produce Association conference and expo, Produce Retailer editor Ashley Nickle caught up with Mike Roberts, director of produce for Harps Food Stores, to talk about the company's local produce program.
Roberts discussed how Harps uses point-of-sale and marketing material for the local season; how the company employs social media and live events to promote local; and which fruits and vegetables really turn the dial when it comes to Arkansas produce.
Keep an eye out for more conversation with Roberts, and check out more retailer conversations below.
Produce Perspective — Rob Ybarra of Coborn's on store-level training
Retail Perspective — Bill Bishop
Produce Perspective — Dave Corsi with Wegmans