Eating healthy doesn't have to be expensive — well, more expensive than everything already is these days with price inflation in all sectors.
That's one of Amanda Keefer's key messages while she's a guest on Season 2, Episode 2 of "Tip of the Iceberg" podcast. Keefer is the managing director of Healthy Family Project, a cause-marketing organization for consumers as well as the fresh produce industry. Keefer hosts a podcast too, named after the organization, geared toward the general public seeking health advice.
"There is a huge misnomer that eating healthy is expensive," Keefer said.
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Making a grocery list and sticking to it is one way to stay on budget, but also pay attention to what's in season locally and what's on sale. Those fresh fruits and vegetables tend to be less expensive and tastier too.
Basically, try to shop, cook and eat the foods that were available in your grandmother's day. Of course, we can take advantage of the amazing imports when we want throughout the year, but remember that bottom-line budget.
Keefer offers a lot more practical, realistic advice for those of us in the produce industry and those of us who aren't.
Give it a listen!
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