In an effort to show the “real-world intricacies” behind its written food safety and quality program, Fresh Express has introduced a video series that covers supply chain-wide critical controls and procedures from field to table.
“We wanted to bring to life the challenges we face and surmount each and every day to achieve our demanding food safety and quality goals,” Fresh Express President John P. Olivo said in a release. “From the dedication of diverse AgOps teams and boots-on-the-ground safety surveillance efforts to progressive technologies, comprehensive manufacturing developments and highly trained food safety and quality professionals in each of our regional facilities, we are excited to show audiences the whys and hows of our leading food safety and quality initiatives.”
Containing details about how Fresh Express sets and implements innovative safety standards, the video series reveals specifics that up until now were only available through select pre-arranged tours, frequently limited by location, time of year and key staff availability, the Orlando, Fla.-based company said.
Fresh Express is making the video series available to both the fresh produce industry and the general public.
Viewers can watch “the extensive processes and painstaking measures followed by Fresh Express growers, harvesters and dedicated employees throughout the company’s vast network as leafy greens make their journey to become Fresh Express salads,” the company explained.
Spearheaded by Olivo and Fresh Express Vice President of Food Safety and Quality John Gurrisi, the video series features crucial steps to ensure the strictest product safety and integrity at field and facility levels throughout the supply chain, according to the release.
Videos also highlight the company’s latest advancements in product R&D, including the debut of its new Fresh Express Product Innovation and Culinary Center.
Shot onsite at growers, harvesters and Fresh Express facilities, the videos also feature in-studio interviews with Fresh Express executives, including:
- John P. Olivo, president, who discusses how food safety works across the entire Fresh Express network and why a strong food safety culture is essential to successful end results;
- John Gurrisi, vice president, food safety and quality, who details specific food safety and quality operations and discusses safeguards to achieve regulatory compliance and more;
- German Rios, corporate director of raw product food safety and quality, who outlines where stringent growing and harvest requirements make essential food safety differences and explains the value of customized in-field inspections; and
- Fabian Pereira, vice president, marketing, innovation and international, who explains sustainability advancements and introduces the new Fresh Express Product Innovation Center and research capabilities.
Fresh Express fresh salads come in more than 100 different varieties and are offered in both conventional and organic.