Natural Grocers to reopen Colorado store at new location

Natural Grocers to reopen Colorado store at new location

The photo shows the storefront of a Natural Grocers building.
The photo shows the storefront of a Natural Grocers building.
(Photo courtesy Natural Grocers by Vitamin Cottage Inc.)
by Jill Dutton, Sep 30, 2024

Natural Grocers plans to reopen its Highlands Ranch, Colo., store to a newly remodeled space Oct. 10.

The interior of the new store will be brighter, with a more contemporary floor plan, and — in being conscious of its environmental impact — Natural Grocers said it has upgraded the new space with sustainable building features and energy-saving innovations, such as nontoxic building materials and 100% LED lighting, for a lighter environmental footprint, according to a news release.


The company said the store also will feature an even larger selection of 100% USDA certified organic produce.


A grand reopening event is planned, including giveaways, spectacular savings, a prize wheel, samples and more at the new location is the Highlands Ranch Town Center at 9315 Dorchester St., according to the release. The current store at 1265 Sergeant Jon Stiles Dr. in Littleton, Colo., will close at 5 p.m. Oct. 7 to complete the relocation process.

Natural Grocers said its Good4u Crew will kick off reopening festivities at 8:15 a.m. with a $2,500 donation presentation to the Food Bank of the Rockies, followed by a ribbon cutting the store manager and community leaders. Doors are scheduled to open at 8:27 a.m. with available customer discounts, including 25% off Natural Grocers' organic produce from Oct. 10-12, plus select discounts throughout the entire store Oct. 10 to Nov. 30., the release said.

"Natural Grocers has been proudly serving the state of Colorado since 1955. Almost 70 years and 170 stores later, we still offer that 'neighborhood grocery store' feel you can depend on," said Raquel Isely, vice president for Natural Grocers. "The original Highlands Ranch store opened in Jan. 2000 and was our 15th store as a company. This store enabled us to build a strong connection in what was then a new area along the Colorado front range. After almost 25 years at this location, we're excited to move into a bright, beautiful space, right across the street.

"We believe this new, convenient location will help us reach new customers and further our passion for supporting the health of humans and the health of our planet," Isely continued. "We invite everyone to visit our new store, join in the fun and discover what makes the Natural Grocers shopping experience exceptional."

The company said the store's reopening festivities also will include:

• The first 150 customers in line Oct. 10 will receive a mystery Natural Grocers gift card, with varying amounts between $5 to $500.

• The first 500 shoppers Oct. 10 will receive a hand-crafted Natural Grocers Ecuadorian hat and scarf made of alpaca wool. Each item is uniquely woven and is the result of a collaboration Natural Grocers has with a group of indigenous artisans in Peguche, Ecuador.

• Customers can spin the Natural Grocers prize wheel from noon to 5 p.m. Oct. 10 for a chance to win prizes.

• From Oct. 10 to Nov. 30, customers can save up to 50% off Natural Grocers' premium-quality products from every department, including 100% USDA certified organic blueberries ($2.19 per 6-ounce container), bacon and bacon alternatives ($2.99 per package), Natural Grocers brand organic cheese shreds and slices ($2.99 each) and Natural Grocers brand bulk organic dried mango ($6.99 for 10-ounce container).

• From Oct. 10-24, customers will have the chance to win prizes with Natural Grocers' Grand Re-Opening Sweepstakes, such as an Aventon e-bike (valued at $1400), a $500 Natural Grocers gift card and more. Entry forms will be available at the store.

For even more savings, the company said customers can join {N}power, Natural Grocers' free rewards program for exclusive discounts, digital coupons, rewards benefits and other members-only features.

Natural Grocers said it will continue to feature:

  • Regenerative products and practices — From checkouts free from single-use bags, to organic, non-GMO and Always Affordable Natural Grocers brand products and ecologically thoughtful in-store features, the company said it focuses on a mutually beneficial relationship with nature.
  • Premium-quality products — Access high-quality organic and natural groceries including 100% pasture-raised eggs and dairy, 100% non-GMO prepackaged bulk goods and household essentials at an "Always Affordable Price." Natural Grocers said it also prioritizes humanely sourced and sustainably raised meats.
  • Nutritional health coaching — The community will continue to have direct access to the store's nutritional health coach, Erin Pecora, to help support their health and wellness journeys with free, one-on-one and personalized nutritional health coaching sessions and personalized shopping experiences. In fiscal year 2023, Natural Grocers says it invested over $6 million to provide free education for both customers and crew. Customers are invited to learn more about the nutritional health coach at Highlands Ranch and book a session online or by inquiring in-store.
  • A commitment to crew — Natural Grocers says it is passionate about ensuring that its employees can live a healthy, balanced life. The company is committed to positively impacting crew's physical, emotional and financial well-being with free nutrition education programs, benefits and access to the high-quality, affordably priced products.

Food Bank of the Rockies partnership


Natural Grocers said it has partnered with Food Bank of the Rockies across its Colorado stores for over a decade with its Bring Your Own Bag program, and this community outreach will extend to the new Highlands Ranch location.

Each time a customer brings their own shopping bag, Natural Grocers will donate 5 cents per shopping trip to the food bank, which provides food and necessities to people in need across the state, according to the release.

"Our mission is centered around igniting the power of community, and partners like Natural Grocers are essential in making that a reality," said Erin Pulling, Food Bank of the Rockies president and CEO. "Through contributions raised from the 'Bring Your Own Bag Program' and donated food, Natural Grocers has provided more than 3 million meals to individuals experiencing food insecurity in Colorado and Wyoming. We're deeply grateful for their unwavering commitment to cultivating communities where everyone can thrive."

Natural Grocers said it will make a special $2,500 donation to Food Bank of the Rockies at the reopening ceremony to raise awareness of this partnership and to mobilize the public to help nourish their communities.









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