Following successful production trials, Pacific Trellis Fruit/ Dulcinea Farms will expand the source of its PureHeart mini seedless watermelon to include Guatemalan exports beginning in January and extending through April, according to a news release.
“We are extremely excited about this development as it will expand our ability to deliver Dulcinea PureHeart mini watermelons 52 weeks per year,” Rob Markel, vice president of melon sales at Pacific Trellis Fruit, said in the release. “At this time, we are also growing the melons in both Los Mochis and Colima, Mexico, and the fruit to market ships through Nogales, Ariz.”
The year-round grower-shipper and marketer of fresh fruit said PureHart watermelons will arrive via the West Coast to Port Hueneme in California and as well as to the East Coast through Port Everglades in Florida.
“In addition, the watermelon from Guatemala is currently undergoing Fair Trade Certification, which is a rigorous and globally recognized sustainable sourcing model that improves livelihoods, protects the environment, and builds resilient, transparent supply chains,” Markel said.