As Giant Food’s healthy living merchandising manager, Emily Massi serves as a liaison between the worlds of retail registered dietitians and retail merchandising.
On this episode of "Tip of the Iceberg Podcast," learn why this role was created, how she’s bridging the two worlds and how it benefits consumers as well as produce retailers.
"My goal is to figure out how to integrate the message of health into the omnichannel shopping experience. And so it's been quite a ride," Massi said on the podcast.
Also, Massi is PMG's new third judge, joining Joe Watson and Armand Lobato, for PMG's Produce Artist Award Series, the quarterly contest on store merchandising displays. She has some valuable insight through her health lens.
