The problem: Want to do in-house juice? You have to choose from big commercial equipment or small home juicers, says Charlie Wettlaufer, vice president of sales and marketing for Goodnature Products, Las Vegas. “Commercial cold-press juice machines are large, industrial and meant for a factory setting,” Wettlaufer says. “Home juicers can't handle commercial use because they are too slow, too cumbersome and too hard to clean.”
The epiphany: “What the world needed was a commercial cold-press that is compact, safe and quiet,” he says. “This would lower the barrier to entry for a food and beverage business by saving them money, labor and headaches.”
The execution: Goodnature tackled safety first with a lift-away cover, and removed hydraulics to help make it lightweight and compact. It also ditched traditional cloth bags. “Implementing single-use bags would greatly decrease the risk of juice becoming contaminated,” Wettlaufer says. That also saves on time and labor.
The solution: The CT7 has a 7-inch-wide pressing chamber with a clear safety cover that automatically stops the press if lifted. “We found compostable tea-bag material that we could use to create single-use filter bags,” he says. The machine's pneumatic press can produce more than 2,500 pounds of pressure, making up to nine gallons of juice per hour.