The MyPlate National Strategic Partnership has named Arlington, Va.-based FMI — The Food Industry Association as a champion for its efforts to make MyPlate a household name. This is the highest recognition issued by the partnership, according to a news release.
MyPlate is a visual reminder to make healthy choices from each of the five groups, according to MyPlate.gov, which offers tips and resources to support healthy dietary patterns.
FMI has been a MyPlate National Strategic Partner for more than 12 years and collaborates with its members to raise awareness of MyPlate resources, according to the release. FMI said it also includes MyPlate information through digital communication channels including a blog, website, social media, email and more. It also shares social and nutritional benefits of family meals through its FMI Foundation’s Family Meals Movement, sharing the social and nutritional benefits of family meals.
“Shoppers rely on grocery stores as destinations for health and well-being,” Krystal Register, senior director for health at well-being at FMI, said in the release. “MyPlate resources help our industry deliver reliable, evidence-based nutrition information right at the point of purchase. We greatly appreciate this recognition and all of our members who work hard to share the MyPlate resources with shoppers. We look forward to continuing our strong partnership with MyPlate.”
FMI members committed to reaching 100 million consumers with evidence-based nutrition messaging in 2023 as part of the 2022 White House Conference on Hunger, Nutrition and Health, according to the release. FMI said it tied this commitment to the USDA’s Dietary Guidelines and MyPlate Strategic Partnership to highlight the many activities food retailers and suppliers undertake to support consumers with nutrition, health and well-being, all with a common link to MyPlate.
“At the USDA Food and Nutrition Service we are working alongside our incredible MyPlate National Strategic Partners to meet the goals of the White House Conference on Hunger, Nutrition, and Health and to advance nutrition security,” Caree Jackson Cotwright, director of nutrition security and health equity for the USDA Food and Nutrition Service, said in a news release. “We cannot do this important work alone, but together we can make progress that will change lives and ensure a healthier, more prosperous future for everyone in this country.”