Sometimes it's easier to show than to tell. That's the idea behind our new Merchandising Inspiration Series, which features display photos submitted for our Produce Artist Award Series by produce managers, merchandisers and specialists around the country.
The industry is fortunate to have many people who are passionate about the presentation of produce and always looking for ways to take their departments to the next level. These photos provide a taste of what stores in different regions, stores of different sizes, and stores that serve different customer bases are doing to encourage shoppers to buy more.
We hope you enjoy checking out these examples of different techniques, fixtures, assortments, cross-merchandising, point-of-sale material and more. Scroll down for more merchandising and citrus resources.
Citrus is one of the featured categories in the winter contest of our Produce Artist Award Series. Click the flyer below for more information, and submit your best seasonal display pics to [email protected].
Sell-More-Citrus Merchandising — Senior merchandiser Brian Dey provides more beautiful citrus display photos and breaks down the best practices for this fragrant fruit category.
Making the most of display contest opportunities — Let's talk about building your next display contest winner ... and how the wins up for grabs go far beyond the contest prizes.
A deep dive on the strong connection between oranges and vitamin C — If you're playing a word-association game and someone flashes the word “oranges,” there's a good chance your response will be “vitamin C.