Salinas, Calif.-based Church Brothers Farms plans to launch retail products including Tuscan Baby Romaine; ready-to-use bunched cilantro and parsley; and a 1-pound clamshell salad line at the Produce Marketing Association's Fresh Summit.
The salad line will have seven items available in conventional and organic, according to a news release.
Church Brothers' new products can be found at booth no. 3071.
“This is the time to showcase our products and people,” Jeff Church, vice president of sales, said in the release. “Fresh Summit is our opportunity to highlight our points of difference and illustrate to our customers where we are headed in the year ahead.”
This year is the first the company is affiliated with the Green Giant Fresh brand, so Church Brothers will also have a presence with Salinas-based Growers Express in booth no. 2537.
Church Brothers announced in January its acquisition of the commodity vegetable business of Growers Express and a licensing agreement to extend the Green Giant Fresh brand to new varieties in partnership with Growers Express.