Award-winning television host, cookbook author and chef Pati Jinich, star of "Pati's Mexican Table," has another role to her name: Avocados From Mexico's first-ever avocado culinary ambassador.
Jinich will be the brand's culinary spokesperson, sharing tips and recipes that reimagine the possibilities of the avocado, starting with her first curated collection of recipes made with Avocados From Mexico to celebrate Hispanic Heritage Month, according to a news release.
Known for drawing inspiration from her Mexican heritage, Jinich brings her passion for family, education and community to life through food, mixing up bold flavors that can be easily replicated by fans everywhere, said Avocados From Mexico. Her dishes, found in her many top-selling cookbooks, reflect all the comforting tastes she grew up with, with avocados as an essential ingredient.
"When people ask where my love of food comes from, I always tell them, 'I was born and raised in Mexico,'" Jinich said in the release. "That's why I couldn't be happier to be partnering with Avocados From Mexico. Avocados are a piece of home and such an iconic Mexican product that represents the flavors I grew up with. Their unique versatility makes them the perfect ingredient to elevate any recipe."
Jinich will be serving up creative twists on classic Mexican recipes, including:
- Pico de Guac — A fresh take on pico de gallo made with avocados, tomatillos, green apple, celery, jalapeño and more.
- Ginger and Pistachio Guacamole — A twist on guac made with ginger, honey, dried piquín chilies and chopped pistachios.
- Avocado and Cucumber Salad — A creamy and fresh salad made with avocado, cucumber, scallion, crema, yogurt and lime juice.
- Avocado Soup with Queso Fresco — A decadent and rich soup made with avocados and a handful of other ingredients.
- Tasajo Torta with Smoky Guacamole — A Mexican sandwich with refried beans and guacamole.
- Enchiladas de Suelo with Avocado — An open-faced enchiladas with avocados and chorizo.
- Tampico-Style Steak with Avocado — A seasoned steak with poblano pepper strips, grilled cheese and avocado.
- Habanero Pork Belly Tacos with Avocado — Spicy tacos with pork belly, cheese and avocado.
- Avocado and Coconut Ice Cream — A unique sweet treat made with avocado and coconut.
- Orange and Avocado Natilla — Mexican custard pudding made with orange and avocado.
"We're thrilled to be continuing our partnership with the incredibly talented chef Pati Jinich," Alvaro Luque, president and CEO for Avocados From Mexico said. "After years of working together, making her the brand's official avocado culinary ambassador was just a natural next step. With her amazing culinary skills, joyful spirit and deep pride for her culture, we see her as the perfect person to help us celebrate the spirit of Mexicanity during Hispanic Heritage Month and beyond. Avocados From Mexico is known for being ‘always good and bring the good times’ — and her recipes perfectly embody the brand's essence. Together, we're thrilled to continue showcasing all the innovative, exciting ways avocados can be enjoyed."
With Jinich as the first-ever avocado culinary ambassador, the brand will encourage innovation with fresh avocados for shoppers and culinary professionals, according to the release. The new title follows a years-long partnership between Jinich and Avocados From Mexico.
In addition to developing educational content and recipes for the brand, Jinich led a culinary showcase at Guac Heaven, the brand's first experience at the National Restaurant Association Show designed to inspire operators on the versatility of guacamole. Additionally, she served as the host of Made in Mexico, a culinary tour that invites foodservice operators to experience Avocados From Mexico from orchard to table, the brand said.