Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Waianu Farm
Overview
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(0)
Business Type:
Grower
Location HQ:
Kaneohe, 96744-4717
Hawaii
Citrus:
Grapefruit, Lemons, Limes, Tangelos
Tropical Fruit:
Avocados, Bananas, Papayas
Cooking Vegetables:
Potatoes
Specialties:
Breadfruit
Sunny Kapoho Citrus Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Pahoa, 96778
Hawaii
Citrus:
Lemons, Oranges
Deciduous Fruit:
Apples
Tropical Fruit:
Avocados, Bananas, Carambola, Coconuts, Mangoes, Papayas, Pineapple
Konacopia Farms LLC
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Captain Cook, 96704-1204
Hawaii
Citrus:
Lemons, Limes, Oranges
Deciduous Fruit:
Apples, Figs
Tropical Fruit:
Avocados, Bananas, Coconuts, Mangoes, Pineapple
Kona Keei Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Captain Cook, 00009-6704
Hawaii
Citrus:
Lemons, Oranges
Deciduous Fruit:
Apples, Figs
Stone Fruit:
Cherries
Tropical Fruit:
Avocados, Bananas, Coconuts, Mangoes, Pineapple
Kuaiwi Farm LLC
Overview
(1)
(0)
(0)
Business Type:
Grower
Location HQ:
Captain Cook, 96704
Hawaii
Citrus:
Lemons, Limes, Oranges
Deciduous Fruit:
Apples, Pomegranates
Stone Fruit:
Cherries
Tropical Fruit:
Avocados, Bananas, Papayas, Pineapple
Kenneth Okamura Okamura Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Kula, 96790-7620
Hawaii
Cooking Vegetables:
Beans, Cabbage, Cauliflower, Eggplant, Herbs, Kale, Squash, Summer, Squash, Winter
Salad Vegetables:
Peppers, Bell, Spinach
Kozen Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Kamuela, 00009-6743
Hawaii
Cooking Vegetables:
Beans, Beets, Cabbage, Kale, Onions, Bulb
Salad Vegetables:
Peppers, Bell, Spinach, Broccoli, Carrots, Cucumbers
Chad's Organics
Overview
(1)
(0)
(0)
Business Type:
Grower
Location HQ:
Hilo, 96720
Hawaii
Cooking Vegetables:
Beans, Beets, Herbs, Kale, Onions, Bulb
Salad Vegetables:
Spinach, Broccoli, Carrots, Cucumbers, Lettuce
Kauai Kunana Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Kilauea, 96754-5502
Hawaii
Tropical Fruit:
Bananas, Papayas, Pineapple
Cooking Vegetables:
Beans, Cauliflower, Eggplant, Greens, Herbs, Sweet Potatoes
Salad Vegetables:
Broccoli
Adaptations Inc - Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Captain Cook, 96704-1070
Hawaii
Citrus:
Grapefruit
Tropical Fruit:
Avocados
Cooking Vegetables:
Beans, Greens, Herbs, Kale, Peas, Pumpkins
Salad Vegetables:
Peppers, Bell, Spinach
