Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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E3 Partnership
Overview
(4)
(0)
(0)
Business Type:
Grower
Location HQ:
Woodland, 39776-9760
Mississippi
Cooking Vegetables:
Sweet Potatoes
Diamantur LLC
Overview
(2)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Windermere, 34786-5532
Florida
Cooking Vegetables:
Garlic
Valor Produce LLC
Overview
(2)
(0)
(0)
Business Type:
Broker
Location HQ:
Lincoln, 68523-9077
Nebraska
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
Glanzo Cosmetics
Overview
(0)
(0)
(0)
Business Type:
Owner / Operation
Location HQ:
3421557
Alabama
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
A's Fresh Produce LLC
Overview
(1)
(0)
(0)
Business Type:
Broker,
Wholesaler
Location HQ:
Rio Rico, 85648-3700
Arizona
Cooking Vegetables:
Cabbage, Corn, Eggplant
Salad Vegetables:
Peppers, Bell, Endive/Escarole, Lettuce, Salads/Salad Mixes, Tomatoes
Greeting Tree Fields LLC
Overview
(2)
(0)
(0)
Business Type:
Grower
Location HQ:
Poplar Bluff, 63901
Missouri
Cooking Vegetables:
Peppers, Chili
Dominican Export Group
Overview
(1)
(0)
(0)
Business Type:
Broker
Location HQ:
Lyndhurst, 07071-2230
New Jersey
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
Boyd Family Farm dba Truly Organic
Overview
(0)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Van Dyne, 54979-9714
Wisconsin
Deciduous Fruit:
Apples, Pears
Cooking Vegetables:
Artichokes, Asparagus, Corn, Butternut Squash
Specialties:
Rhubarb
E&RRR Produce LLC
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Jonesboro, 72405
Arkansas
Cooking Vegetables:
Onions, Bulb, White Onions, Red Onions, Yellow Onions, Yellow Boiler Onions, Red Boiler Onions, White Boiler Onions, Peppers, Chili, Anaheim Peppers, Banana Wax Peppers
