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From traditional orange-fleshed sweetpotatoes to Japanese sweetpotatoes and even white sweetpotatoes, Morning Kiss Organic and Gold Bell say there's plenty of choices to add to holiday meals and dishes.

Gold Bell, Morning Kiss tout sweetpotatoes for Easter, holiday meals

With many different flavors and textures, the root vegetable is suited for many holiday dishes, according to the company.

The Packer Staff

Apr 02, 2025
Organics , Sweet Potatoes

The Livingston-based California Sweetpotato Council used funds from a block grant from the California Department of Food and Agriculture to dispel consumer confusion about yams versus sweetpotatoes, says Jill Damskey, the council’s associate director.

States put the spotlight on sweetpotatoes

From license plates to social media influencers, here's how marketing organizations in Mississippi, Louisiana, North Carolina and California are aiming to drive sales.

Tom Burfield

Mar 27, 2025
Sweet Potatoes , Produce Marketing , Mississippi , Louisiana , North Carolina , California

Themed merchandising displays aim to drive Easter sales

Bako Sweet says creating vibrant, impactful displays with its color-drenched bags of sweetpotatoes can draw in customers this Easter season.

The Packer Staff

Mar 19, 2025
Produce Retail , Merchandising , Sweet Potatoes

Bako Sweet heart-health packaging and display bin

Bako Sweet helping retailers prep for heart-healthy sales in February

Heart Health Month and National Sweet Potato Month present an opportunity to drive consumer engagement and sales with heart-smart choices like sweetpotatoes, the brand says.

Wayne Hardy

Jan 09, 2025
PMG Retail Merchandising , Merchandising , Sweet Potatoes , Produce Retail

While volumes might be down this year, the North Carolina Sweetpotato Commission says it saw success with efforts to boost sales during non-holiday times.

North Carolina Sweetpotato Commission says retail efforts bear fruit

While the yield is down for this season, the organization reported success in pilot programs to promote sweetpotatoes outside of the seasonal holiday window.

The Packer Staff

Dec 02, 2024
Sweet Potatoes , North Carolina , Produce Retail

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