Latest Fresh Produce News & Insights

Co-promoting “occasion deals” that include both private and name brands can help increase basket sizes and provide greater value to these households, Circana says.

The Produce for Kids cause marketing effort brought together 17 produce vendors for a nutritious impact this fall.

The Pasadena, Calif.-based company has launched a new marketing campaign for mandarin brand Cuties designed to drive shoppers to stores.

A National Watermelon Promotion Board shopper segmentation study shows that over 3 million new U.S. households purchased watermelon in 2024.

The Food Lion Feeds Charitable Foundation focuses on fighting child hunger and helping partner organizations increase their fresh capacity so families can put nutritious meals on their tables.