The Midwest grocer taps Instacart’s Carrot Ads solution to expand retail media advertising for CPG brands.
- Mar 28, 2025
- Industry News , Produce Retail
The Midwest grocer taps Instacart’s Carrot Ads solution to expand retail media advertising for CPG brands.
The omnichannel retailer’s hunger-relief platform accomplished its aim 10 months early and set a new goal to provide a total of 3 billion meals by 2032.
From sights, sounds and smells, stores have a variety of methods to entice shoppers, and produce has its own toolkit to capture maximum sales, says columnist Armand Lobato.
Year-over-year growth of 33% in both 2023 and 2024 indicates that the fruit continues to be a sought-after product with increasing consumer demand, the company says.
As spring approaches, California growers and suppliers share insights into production trends, consumer demand and industry innovations for seasonal vegetables.