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Ocean Mist Farms in Castroville, Calif., reserves Coachella Valley as its primary winter growing region due to its abundant resources and ideal winter climate. Shown is an iceberg lettuce harvest.

How the winter crop is shaping up for California vegetable growers

When snow blankets much of the country’s farmland and temperatures drop to single digits, growers in California’s desert regions shift into high gear with their winter vegetable crops.

Tina Caputo

Nov 10, 2023
California

The Packer’s Organic Fresh Trends 2023 survey, which polled more than 1,000 U.S. consumers, found that roughly 6 out of 10 respondents purchased organic produce at least periodically during the past year.

Organic produce sales still on the rise in spite of inflation

Despite higher food prices, consumers who typically include at least some organic fruits and vegetables in their grocery carts are not giving up on the category — and some are increasing their purchases.

Tina Caputo

Nov 01, 2023
Organics , Produce Retail

New York-based indoor grower BrightFarms introduced its Crunch Kit line of salads in 2022 with Chickpea Caesar and Bacon Ranch flavors.

Why packaged salads and greens continue to entice shoppers

Convenience and an ever-expanding array of varieties keep consumers coming back for more.

Tina Caputo

Oct 04, 2023
Produce Retail , Salad Mix

Coborn’s dietitian team designates certain produce-driven snacks as “Moo Items,” which are then promoted in stores and on Instagram by MooBell, the store mascot, shown here with Jessica Talbot, registered dietitian for Coborn’s. There’s also a designated page for Moo Items on the Coborn’s e-commerce site so parents can easily add them to their shopping carts. Photo: Courtesy of Coborn’s

Back-to-school essentials: Healthy, kid-friendly options abound from bite-sized items to snack packs

Suppliers and grocery retailers are working together to provide convenient, healthy options for children and families in the produce aisle — perfect for school lunches and on-the-go snacks.

Tina Caputo

Aug 11, 2023
Produce Marketing , Produce Retail

Temecula, Calif.-based grower Eco Farms works in partnership with Vancouver, Canada-based The Oppenheimer Group (Oppy) to bring California avocados to market — mainly the hass variety.

California avocado growers expecting a slightly smaller yield, with larger fruit sizing

Although the industry faces serious challenges such as drought conditions and water restrictions, the Golden State's avocado growers are reporting good quality, increased sizing and healthy yields for the 2022-23 season.

Tina Caputo

Mar 23, 2023
Avocados , California

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