Well-Pict Inc. expanded retailer-oriented Well-Pict Berry Academy educational video series with two new segments.
The Watsonville, Calif.-based company provides information on the Well-Pict brand along with tips for retail success through what is now a six-part series of three-minute videos, according to a news release.
Well-Pict’s latest installments are “Expand the Spec” and “Berry Merchandising Tips,” which join previous topics on cold chain management, organics, and information on Well-Pict Berries’ patented, proprietary varieties, according to the release.
“Expand the Spec” covers inspection tips specifically geared toward Well-Pict’s berries, and the company has created an inspection chart to further support inspectors.
The video series is available on the Well-Pict Berries YouTube channel and also at wellpict.com/retailer/well-pict-berry-academy. The company will also show its “Expand the Spec” inspection chart at the Produce Marketing Association’s Fresh Summit expo at booth No. 2844, according the release.