Los Angeles-based Progressive Produce doesn't want to let Halloween go by without giving consumers a spooky, spicy, fruity mixed drink idea.
They call it The Orange Diablo Margarita. The drink's ingredients include limes, oranges and red Fresno chiles, as well as Tajin spice, tequila and Cointreau.
The company created a Vimeo video, posted it on the company website and now we're suggesting the drink as an idea for consumers' fall celebrations commence, ghoulish or not.
Retailers: It's an adult-themed cross-merchandising idea for last minute in-store promotions — or possibly on social media too.
Adults need their tricks and treats too.