With high food-inflation affecting families everywhere, The Little Potato Co. says it wants to provide some relief this holiday season by giving consumers a chance to win $1,000 in groceries from a choice of retailers.
The Edmonton, Alberta-based company's “A Little Holiday Happiness Is …” campaign is an online and POS sweepstakes in which 15 consumers in the U.S. and 15 in Canada will win, according to a news release. The promotion runs from now until Jan. 10, 2024.
"As a family-run company we want to make the holiday season a little easier and happier for busy families," Angela Santiago, CEO and co-founder of The Little Potato Co., said in the release. “Our Little Holiday Happiness sweepstakes will bring holiday interest to our category, create an engaging experience for our valued consumers, and excitement in-store with festive POS materials. It's not just a campaign; it's a celebration of our commitment to creating moments of happiness."
To participate in the sweepstakes, consumers can visit littlepotatoes.com/holiday-happiness or scan the QR code found on the Little Holiday Happiness POS materials in stores, the release said.
The Little Potato Co. says it provides "Little Moments of Happiness" by offering easy-to-prepare Little Potatoes that are designed to add convenience and deliciousness to meals throughout the holiday season.
Related link: More about The Little Potato Co. and the "A Little Holiday Happiness Is …" campaign