Fresh Summit 2020 — Day 3 Recap

Fresh Summit 2020 — Day 3 Recap

by Ashley Nickle, Oct 15, 2020

The Packer's editor-in-chief Tom Karst, retail editor Ashley Nickle and Northeast editor Amy Sowder recap the final day of the big week of PMA's Fresh Summit, from celebrity appearances to educational sessions.

For more coverage of the week's events, check out the following articles:

PMA to expand content offerings with more research, training courses — The Produce Marketing Association plans to increase its value for members in the coming years by significantly expanding its content offerings, incoming chairman Dwight Ferguson said Oct. 15 at PMA’s Fresh Summit.

PMA’s Nancy Tucker announces retirement —Leaving a decades-long legacy of expanding the global footprint of the Produce Marketing Association, Nancy  Tucker is retiring at the end of the year.

PMA innovators: Be mission-based, profitable, scalable, humanitarian — Logistics and technology can mean the difference between life and death, said two speakers at the Produce Marketing Association’s virtual Fresh Summit.

PMA names Retail Merchant Innovation Award winners — The Produce Marketing Association recognized four retail leaders Oct. 14 at Fresh Summit with its new Retail Merchant Innovation Award.

How to better leverage benefits of fresh produce, floral in marketing — Successfully marketing the health and wellness benefits of vegetables, fruits and flowers begins with understanding the specific consumer pain points those products can ease.

Fresh Summit 2020 — Day 2 Recap — Find out what you missed on the second day of PMA Fresh Summit 2020’s whirlwind of virtual events, or learn about The Packer’s take on it.

Biden administration will bring new approach to trade, panel says — A win by Joe Biden in November’s presidential election will likely translate to changes in federal strategies on trade, regulation and its commitment to protect seasonal produce growers in the U.S. Southeast.









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