7-Eleven Inc. says it will offer fresh, sustainably grown fresh produce from Plenty Unlimited Inc., an indoor vertical farming company, at 1,300 of its locations in California. The convenience store chain will use lettuce from Plenty’s Compton, Calif., indoor farm in salads sold in the state.
"Our team is always on the lookout for ways to innovate and introduce new products that our customers can feel good about purchasing," Deanna Hall, senior product director at 7-Eleven, said in a news release. "Introducing Plenty to our salad offerings in California is just one of the many ways we're continuing to evolve our fresh food to satisfy customer preferences."
7-Eleven said providing customers with high-quality, locally grown produce furthers its commitment to sustainability. The company said Plenty offers certified pesticide-free leafy greens.
Plenty says it uses 1% of the land required by traditional farms but yields up to 350 times greater per acre. It also reduces water usage by up to 90% compared to traditional farming.
"We are thrilled to introduce Plenty to our salad offerings and bring their innovative and sustainable approach to fresh produce to our customers," said Marissa Jarratt, chief marketing and sustainability officer at 7-Eleven. "As part of 7-Eleven's Good Made Easy approach, we are continuing to find opportunities to offer products that not only meet our customers' expectations for quality and convenience but also contribute positively to environmental sustainability at scale."
7-Eleven plans to offer:
- California Cobb Salad — Featuring Plenty's Crispy Lettuce, topped with white meat chicken, sliced egg, grape tomatoes, applewood bacon, and a cheddar and Monterey Jack cheese blend, served with ranch dressing.
- Chicken Caesar Salad — Prepared with Plenty's Crispy Lettuce, white meat chicken, Parmesan cheese, crunchy croutons, Parmesan cheese crisps and a lemon wedge, accompanied by classic Caesar dressing.