Celebrating Davis Yung, CPA, CMA, MBA, ICD.D: A Lifetime of #Leadership and #Inspiration 👏 We are incredibly proud to share that Davis Yung, Co-Founder and former CEO of Fresh Direct Produce Ltd., has received the 2024 BCPMA Lifetime Achievement Award! Davis’s visionary leadership has made a lasting impact on both the produce industry and our team. From starting a small wholesale business in Vancouver to growing it into a national success, his journey has been nothing short of extraordinary. With humility, innovation, and a commitment to mentorship, Davis has inspired us all to dream bigger and achieve more. We are grateful for his leadership and honoured to celebrate this well-deserved recognition. His active involvement with organizations like the BC Food & Beverage (BCFB), BC Produce Marketing Association (BCPMA), Canadian Produce Marketing Association (CPMA), Calgary Produce Marketing Association (Calgary PMA), and The Ontario Produce Marketing Association (OPMA) has been instrumental in driving progress, fostering collaboration, and shaping the future of the produce industry. Congratulations, Davis, on this incredible milestone! 👏🎉 Join us in celebrating Davis’s incredible contributions and this prestigious honour! Fresh Direct Produce Ltd. | Emperor Specialty Foods Ltd. | Islands West Produce | mike & mike's
Fresh Direct Produce Ltd.
Food & Beverages
Vancouver, BC 6,409 followers
Making a Healthy Difference!
About us
When we first sowed the seed for what was to become Fresh Direct Produce, our intention was to introduce an unparalleled service providing cost-effective selection of the best produce the world has to offer. We wanted to provide the fruits and vegetables that will go on the table in homes and restaurants, to nourish the body and soul. Our vision is to be a healthy difference in people's lives through food that is the basis for celebration and bonding, and a connection to each other's communities and heritage. Over the last 15 years we have tended to this vision, and it is our commitment to the future. When we started, we were 11 people and two trucks serving our local community. Today we have grown to over 220 people and a fleet of 26 trucks that operate out of three distribution centers (two in Vancouver, one in Calgary). In order to deliver the best quality freshness to our customers, timing and conditions are critical. Our operations are supported by advanced data sensors and logistics systems to get things to where they need to go quickly; as well as large climate-controlled ripening rooms, for when things just need a little more time. Along every step of the way, our knowledgeable team works hard to ensure that the food on your table is deliciously fresh and nutritious. Beginning with our global buyers, to the logistics planners, warehouse workers, inspectors and managers, and ending with the driver that delivers pallets of fresh produce to the loading bays of large chain stores or the backdoor of a neighbourhood grocer; everyone plays a vital part. On the inside, it is a complex operation, from the outside it's just Simply Fresh®.
- Website
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http://freshdirectproduce.com/
External link for Fresh Direct Produce Ltd.
- Industry
- Food & Beverages
- Company size
- 201-500 employees
- Headquarters
- Vancouver, BC
- Type
- Privately Held
- Founded
- 2003
- Specialties
- Tropical, Ethnic, Exotic, and Organic Fruits and Vegetables available all year round, Wholesale Distribution, and Fresh convenience packaging!
Locations
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Primary
888 Malkin Avenue
Vancouver, BC V6A 2K6, CA
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931 28th Street NE
Calgary, AB T2A 7X1, CA
Employees at Fresh Direct Produce Ltd.
Updates
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Fresh Direct Produce Ltd. reposted this
#CPMA2025 | See You in Montreal! 🍁 We’re excited to be exhibiting at Canadian Produce Marketing Association (CPMA) 2025 in Montreal – Canada’s premier produce industry event! Join us at Booth #1001 to connect, explore our premium selection of fresh, organic, and specialty produce, and discover how we can help grow your business. Mark your calendars for April 8-10, 2025, and let’s talk fresh! 🌱 📍 Booth #1001 | CPMA 2025 | Montreal, QC Fresh Direct Produce Ltd. | Emperor Specialty Foods Ltd. | Islands West Produce Will we see you there? Drop a comment below! 👇 #CPMA2025 #FreshDirectProduceGroup #Montreal #ProduceNews
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We're #hiring a new Account Manager in Calgary, Alberta. Apply today or share this post with your network.
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The Fresh Direct Produce Group is pleased to welcome Brit Bennett as our Graphic Designer! Brittney joined our team in the summer of 2024 as maternity leave coverage and quickly played a key role in bringing creative vision to life across multiple projects, contributing to our overall marketing and design efforts. Her projects included multiple publications, brand development, catalogues, various project communications, presentations, and innovative designs. A passionate and talented designer, Brittney graduated with Honours from the Graphic Design Program at the Visual College of Art & Design in Vancouver, BC. Her expertise spans brand development, content creation, videography, media, packaging design, and logo development. Brittney continues to bring exciting, innovative designs to our company, and we’re thrilled to have her on the team—welcome, Brittney! #BrittneyBennett #FreshDirectProduceGroup #ProduceNews
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Welcome, Meena Anand – Head of Financial Planning & Analysis! We are excited to welcome Meena Anand to Fresh Direct Group as our Head of FP&A. Reporting directly to our CFO, Shane Kearney, Meena joins our senior management team, bringing over 20 years of financial expertise across multiple industries. From leading financial projects to optimizing processes and strategic planning, Meena has a proven track record of driving business success. Her experience spans senior roles in multi-billion-dollar companies and financial consultancy, and she holds a Bachelor of Science, Financial Management accreditation, and CPA designation. In her new role, Meena will be responsible for developing financial strategies to support the overall vision and goals of the company by overseeing budgeting, forecasting, cost controls, KPI reporting and providing insights that drive informed decision-making and business growth. With her depth of knowledge and fresh perspective, we look forward to the impact she will make in strengthening our financial strategies. Welcome to the team, Meena! #MeenaAnand #FreshDirectProduceGroup #ProduceNews
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Congratulations to Raymond Ng on his promotion to Assistant Procurement Manager!👏 Since joining Fresh Direct Produce in 2011, Raymond has been a key part of our procurement team, bringing dedication, industry expertise, and a true passion for produce. His leadership in growing our conventional categories—particularly in grapes, cherries, and oranges—has ensured a consistent, high-quality supply for our customers year-round. Beyond his impact on sourcing, Raymond has been a mentor to new buyers, sharing his knowledge and helping to strengthen our team. In his new role, he will take on greater leadership responsibilities, guiding our domestic buyers, driving strategic procurement initiatives, and exploring new market opportunities. We are excited to see Raymond continue to grow and lead in this next chapter. Congratulations, Raymond!🎉 #RaymondNg #FDPGPromotions #FreshDirectProduceGroup #ProduceNews
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#CPMA2025 | See You in Montreal! 🍁 We’re excited to be exhibiting at Canadian Produce Marketing Association (CPMA) 2025 in Montreal – Canada’s premier produce industry event! Join us at Booth #1001 to connect, explore our premium selection of fresh, organic, and specialty produce, and discover how we can help grow your business. Mark your calendars for April 8-10, 2025, and let’s talk fresh! 🌱 📍 Booth #1001 | CPMA 2025 | Montreal, QC Fresh Direct Produce Ltd. | Emperor Specialty Foods Ltd. | Islands West Produce Will we see you there? Drop a comment below! 👇 #CPMA2025 #FreshDirectProduceGroup #Montreal #ProduceNews
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Congratulations to Susan Leung on the well-earned promotion to Vice President of Import & Export! 👏 Throughout her tenure as Director, Susan has led innovative import and export strategies, strengthened supplier relationships, and enhanced sourcing efficiency. She has played a key role in developing national programs with major retail customers and expanding our market presence. A passionate and inspiring leader, Susan has built a high-performing team, fostering collaboration across procurement, sales, and logistics. Her financial acumen and strategic approach continue to drive profitability and position Fresh Direct for long-term success. We are excited for Susan to take on this critical executive role and look forward to her continued leadership. We wish you every continued success from the entire Fresh Direct Team! 🎉 #SusanLeung #FDPGPromotions #FreshDirectProduceGroup #ProduceNews
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#EmployeeAppreciationDay | Celebrating Our Team 💚 At Fresh Direct Produce Group, we know that our people are the heart of everything we do. Today, on Employee Appreciation Day, we want to take a moment to recognize and celebrate the incredible team that lifts each other up every single day. From our warehouse teams to our drivers, office staff, and leadership—every role matters, and every effort makes a difference. It’s through teamwork, dedication, and support for one another that we continue to grow, thrive, and serve our communities with fresh, quality produce. 💚 To our Fresh Direct Produce Group: Thank you for your hard work, passion, and commitment. You are the reason we succeed, and we appreciate you today and every day! Fresh Direct Produce Ltd. | Emperor Specialty Foods Ltd. | Islands West Produce #Gratitude #Teamwork #FreshDirectProduceGroup #EmployeeAppreciation2025 #StrongerTogether
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#HappyFamilyDay from all of us at Fresh Direct Produce! ❤️👨👩👧👦 Family Day is a time to pause, cherish, and spend quality moments with those who matter most. Whether it’s a day spent outdoors, sharing stories, or simply relaxing together, we hope it’s filled with love, connection, and joy. And when it’s time for dinner, why not make it wholesome and delicious? 🍽️ Check out our Instagram @freshdirectproduce for meal ideas featuring Potatoes, Carrots, Apples, Squash, Onions, Broccoli, Yam, and more—fresh ingredients to bring to your family table! Wishing you a wonderful day with those you love. ❤️ #FamilyDay #FreshProduce
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